Workshops on Digital Psychology & Emotional Design (2018 )


For 2018, I’m running a series of week-long workshops in Toronto, Chicago, Ottawa, and New York on the key skills in applying behavior science to websites, apps, and digital strategy.

Here’s a description of each workshop:

Psychology for Digital Behavior Change - DBC1 (2-Day)
Learn how to recognize and apply over 40 principles of digital psychology. Develop new skills in auditing the psychology behind various technologies and learn new approaches to building human-centered technology.

Upcoming DBC1 workshops:

  • Toronto: 23-24 Apr 2018
  • Chicago: 7-8 May 2018
  • Ottawa: 14-15 May 2018
  • New York: 21-22 May 2018


Psychological Architectures of Digital Behavior Change - DBC2 (1-Day)
Discover how to build psychological architectures—the larger design patterns that underpin landing pages, habit loops, gamification, and more. Plus, develop new skills in building persuasive user journeys, along with 10 new principles of interactive feedback psychology.

Upcoming DBC2 workshops:

  • Toronto: 25 Apr 2018
  • Chicago: 9 May 2018
  • Ottawa: 16 May 2018
  • New York: 23 May 2018


Emotional Design Psychology - ED (2-Day)
Discover how to build emotionally intelligent websites, apps, and campaigns by learning the psychology and neuroscience of user emotion, motivation, cognition, and behavior. Learn how to produce emotion-driven wireframes, empathetic content, emotional design audits, engaging visuals, and more.

Upcoming ED workshops:

  • Toronto: 26-27 Apr 2018
  • Chicago: 10-11 May 2018
  • Ottawa: 17-18 May 2018
  • New York: 24-25 May 2018